A week or so ago, I noticed that Olympia Seafood Company also had "Wild Steelhead" in their display. I asked the young guys behind the counter about it, but they were clueless. They promised to pass on my comments to the manager, and I left a voicemail later. Might be worth a stop-in to see if they still have it for sale. https://olympiaseafood.com/pages/contact
Likewise a grocery store here in the tricities has "wild" steelhead on the menu last summer. The fish counter guy was clueless. In this case, I am pretty sure they were netpen raised, hence not wild at all, or even "steelhead". But still creating a market for steelhead, which is bad.